Learn how to manage executive departures with effective PR and transition planning, covering succession strategy, stakeholder communication and risk management.
Learn how to leverage LinkedIn Ads to amplify PR wins, using targeting options and ad formats to reach decision-makers and industry leaders. Tips for campaign success.
Learn how to measure PR campaign success using first-party data from website analytics, email metrics & CRM systems to prove ROI and optimize performance
Learn how to create successful LinkedIn Live events that attract media coverage. Tips on planning, promotion, guest prep, technical setup & maximizing engagement.
Learn how digital algorithms and audience metrics shape news selection in 2025. Explores AI tools, ethics, influencer impact and modern storytelling in newsrooms.
Learn how to effectively use non-disclosure agreements in PR planning, from managing media previews to protecting partner campaigns and investor communications.
Learn how to successfully launch your startup from stealth mode with expert tips on timing, PR strategy, media relations and post-launch momentum building.
Learn how to build an effective company media center with key components like press kits, multimedia galleries, and exec bios. Get best practices for organizing content journalists need.
Learn how brands use ASMR in marketing to create deeper emotional connections. Explore successful campaigns and best practices for sensory marketing strategies.
Learn proven strategies for pitching local news stories to national media outlets, from identifying broader themes to building journalist relationships & timing your pitch perfectly